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It’s important to name things. My middle toes, my water bottle and all of my hypothetical tumors have names. I got to use my naming skills this week to name a real product for a real company. I’ll pose (nude) next to the product when it hits the Apple Store shelves. I think that’s what PR people mean by “changing the conversation.” We’ll find out.

Meanwhile, Fred was busy photographing our latest letterpress cards. If you like unicorns, (who doesn’t?) I have just the card for you. Also, if you like men carrying baby elephants or know someone that is grieving the loss of a cat, you will be satisfied.

ETC.

Snap, snap!! Take me to the shop!!